Apple fights for “App Store” trademark in Australia

By Min Wu

Apple has been seeking a trademark for “App Store” in Australia since the launch of its App Store service in 2008. According to ZDNet, the Federal Court in Sydney held a hearing to resolve the dispute between Apple and the Registrar of Trade Marks of Australia.

In the hearing, Apple attempted to show that the term has been inherently associated with its service by the public since 2008. To refute Apple’s position, the Registrar noted that “appstore” was registered as the trademark of another U.S. company well before the 2008 launch of Apple’s App Store.